Mender was founded in 2017 in San Luis Obispo, California, by April Cole Worely, out of a belief in the power of CBD. Passionate about naturally-made products paired with hours of poring over academic studies and personal healing journey from CBD, April, a creative agency veteran with a Master's Degree in Public Policy, continues to lead the company. The Mender brand was brought to life by designer Ariel Rosso and current Mender Creative Director Jesse Mireles (pictured above right in Lake Tahoe)—whose talents range from award-winning wine brands to international agency work.